4 min read
To research or not research, that is the question
Sarah Lubbe: 19 August 2020
Betty has a product
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Sarah Lubbe: 19 August 2020
6 min read
7 opportunities to differentiate through CX in the automotive industry
Sarah Lubbe: 20 May 2020
Competition is rife in the automotive industry. Vehicle functionality and price within various vehicle classes are ubiquitous, leaving customers...
3 min read
Don't look a gift horse in the mouth. Unhappy customers are a goldmine
Sarah Lubbe: 25 February 2020
Over the past decade, most organisations seeking a competitive edge have implemented Customer Experience (CX) strategies to some extent. The...