--- title: "2022 - 2023 Global NPS Benchmarks Revealed: Where do you stand?" description: Download your copy of our 2022-2023 Global NPS Benchmark study to see how your NPS scores compare to similar industries. --- [Skip to the main content.](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#main-content) [![Smoke CI logo Dark](https://www.smokeci.com/hubfs/Smoke%20CI%20logo-Dark.svg "Smoke CI logo Dark")](https://www.smokeci.com) [![Smoke CI logo-Dark-02](https://www.smokeci.com/hubfs/Smoke%20CI%20logo-Dark-02.svg "Smoke CI logo-Dark-02")](https://www.smokeci.com) - [Our Solutions ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#) - [ Contact Centre Feedback ](https://www.smokeci.com/contact-centre-feedback) - [ Avaya ](https://www.smokeci.com/avaya-contact-centre-surveys) - [ Genesys ](https://www.smokeci.com/genesys-contact-centre-surveys) - [ Customer Experience ](https://www.smokeci.com/customer-experience) - [ Smart Touch ](https://www.smokeci.com/smart-touch) - [ Reporting and Analytics Services ](https://www.smokeci.com/advanced-insight-and-reporting-services) - [ Voice of the Employee ](https://www.smokeci.com/voe-programme) - [Solution By Industry ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#) - [ Automotive ](https://www.smokeci.com/automotivecustomerexperience) - [ Banking ](https://www.smokeci.com/banking-customer-experience) - [ Healthcare ](https://www.smokeci.com/healthcare) - [ Insurance ](https://www.smokeci.com/insurance) - [ Realty and Housing ](https://www.smokeci.com/housingexperience) - [ Retail ](https://www.smokeci.com/retail-customer-experience) - [Resources ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#) - [ Articles ](https://www.smokeci.com/content) - [ Downloads ](https://content.smokeci.com/downloads) - [ FAQs ](https://www.smokeci.com/faq) - [About Us ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#) - [ About Smoke CI ](https://www.smokeci.com/about-us/) - [ Careers ](https://www.smokeci.com/careers) - [ Trust Centre ](https://www.smokeci.com/trust-center) - [ Contact us ](https://www.smokeci.com/contact) Search Toggle Menu Search Toggle Menu - [Our Solutions ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#) - [ Contact Centre Feedback ](https://www.smokeci.com/contact-centre-feedback) - [ Avaya ](https://www.smokeci.com/avaya-contact-centre-surveys) - [ Genesys ](https://www.smokeci.com/genesys-contact-centre-surveys) - [ Customer Experience ](https://www.smokeci.com/customer-experience) - [ Smart Touch ](https://www.smokeci.com/smart-touch) - [ Reporting and Analytics Services ](https://www.smokeci.com/advanced-insight-and-reporting-services) - [ Voice of the Employee ](https://www.smokeci.com/voe-programme) - [Solution By Industry ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#) - [ Automotive ](https://www.smokeci.com/automotivecustomerexperience) - [ Banking ](https://www.smokeci.com/banking-customer-experience) - [ Healthcare ](https://www.smokeci.com/healthcare) - [ Insurance ](https://www.smokeci.com/insurance) - [ Realty and Housing ](https://www.smokeci.com/housingexperience) - [ Retail ](https://www.smokeci.com/retail-customer-experience) - [Resources ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#) - [ Articles ](https://www.smokeci.com/content) - [ Downloads ](https://content.smokeci.com/downloads) - [ FAQs ](https://www.smokeci.com/faq) - [About Us ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#) - [ About Smoke CI ](https://www.smokeci.com/about-us/) - [ Careers ](https://www.smokeci.com/careers) - [ Trust Centre ](https://www.smokeci.com/trust-center) - [ Contact us ](https://www.smokeci.com/contact) [Facebook ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#0) [Instagram ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#0) [Linkedin ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#0) [X ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#0) [YouTube ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#0) [Medium ](https://www.smokeci.com/content/2022-2023-global-nps-benchmarks-revealed-where-does-your-rating-stand#0) 1 min read # 2022 - 2023 Global NPS Benchmarks Revealed: Where do you stand? [![Picture of Beverley Dormer](https://app.hubspot.com/settings/avatar/35ac75c7e205072acb8f6216d38e5e1b) Beverley Dormer ](https://www.smokeci.com/content/author/beverley-dormer) : Updated on February 20, 2024 [Insider](https://www.smokeci.com/content/tag/insider) [CX Trends & Insights](https://www.smokeci.com/content/tag/cx-trends-insights) Our 2022-2023 Global NPS Benchmark study is now available for download. In this edition, we've thoroughly examined the NPS benchmark (the likelihood of end-users recommending a product, business, or service) across various industries, customer journeys, and touchpoints, utilizing three primary survey methods: IVR, SMS, and online distribution. All data was collected in 2022, and no analysis was conducted on samples of fewer than 100 respondents, with a total of 2,832,966 results analysed. ### Lower Than Previous Years. We have found that overall, the NPS rating from our previous benchmark has lowered from 61 to 42, and while we're all tired of hearing about COVID, we cannot underplay the significance that COVID had on all of us from a consumer standpoint.  Shifts in technology, changes in attitudes towards customer loyalty and brand, as well as the economic impact of the pandemic is still making itself known.   We must emphasize that NPS scores can vary significantly across industries and companies. Therefore, when interpreting this score, it is imperative to consider the specific industry context and competitors' performance. ### Why Measure NPS? It makes sense financially:[A](https://www.linkedin.com/pulse/20130604134550-284615-15-statistics-that-should-change-the-business-world-but-haven-t/)[  study by the London School of Economics ](https://www.linkedin.com/pulse/20130604134550-284615-15-statistics-that-should-change-the-business-world-but-haven-t/)indicated that 7% increase in NPS correlates with a 1% increase in revenue.   Predict churn and avoid negative word of mouth: According to uxreactor.com only 1 out of every 26 dissatisfied customers actually voice their complaints, the rest churn without saying anything. However, they do share their negative experiences with friends and family. NPS Detractors are responsible for[ 80% of negative word of mouth.](https://www.bain.com/insights/book-excerpt-word-of-mouth-economics-at-dell/) Grow your customer base organically:  Conversely, [80-90% of positive referrals ](https://www.bain.com/insights/a-satisfied-customer-isnt-enough/)come from Promoters, underscoring the importance of regularly following up after each NPS survey. Download your copy of the Smoke CI 2022-2023 NPS Benchmark and discover how your performance compares.  [ Download Your Copy of the 2022-23 NPS Benchmark ](https://www.smokeci.com/hubfs/Global%20NPS%20Benchmark%202023.pptx)   - [Tweet](https://twitter.com/share) [![Why NPS Matters](https://www.smokeci.com/hubfs/NPS-Matters.jpg) ](https://www.smokeci.com/content/why-nps-matters) 1 min read #### [Why NPS Matters](https://www.smokeci.com/content/why-nps-matters) [![Picture of Beverley Dormer](https://app.hubspot.com/settings/avatar/35ac75c7e205072acb8f6216d38e5e1b) Beverley Dormer](https://www.smokeci.com/content/author/beverley-dormer) : 20 October 2023 In today's fiercely competitive business landscape, understanding and improving the customer experience is paramount. [Insider](https://www.smokeci.com/content/tag/insider) [CX Trends & Insights](https://www.smokeci.com/content/tag/cx-trends-insights) [Read More](https://www.smokeci.com/content/why-nps-matters) [![Best Online Customer Experience (CX) Courses For 2024!](https://www.smokeci.com/hubfs/Thinking.jpg) ](https://www.smokeci.com/content/best-online-customer-experience-cx-courses-for-2024) 1 min read #### [Best Online Customer Experience (CX) Courses For 2024!](https://www.smokeci.com/content/best-online-customer-experience-cx-courses-for-2024) [![Picture of Beverley Dormer](https://app.hubspot.com/settings/avatar/35ac75c7e205072acb8f6216d38e5e1b) Beverley Dormer](https://www.smokeci.com/content/author/beverley-dormer) : 22 January 2024 As we embrace the fresh start of 2024, post-Festive Holidays, it's the perfect opportunity to rejuvenate our skill set. Remember our popular list of... [CX Trends & Insights](https://www.smokeci.com/content/tag/cx-trends-insights) [Read More](https://www.smokeci.com/content/best-online-customer-experience-cx-courses-for-2024) [![Benchmarking Banks - what is a good NPS score?](https://www.smokeci.com/hubfs/NPS-1.jpg) ](https://www.smokeci.com/content/benchmarking-banks-what-is-a-good-nps-score) 1 min read #### [Benchmarking Banks - what is a good NPS score?](https://www.smokeci.com/content/benchmarking-banks-what-is-a-good-nps-score) [![Picture of Smoke Customer Intelligence](https://www.smokeci.com/hs-fs/hubfs/2023%20Smoke%20CI%20Website%20Assets/C2A%20Images/Icon-Jpeg.jpg?width=30&name=Icon-Jpeg.jpg) Smoke Customer Intelligence](https://www.smokeci.com/content/author/smoke-customer-intelligence) : 02 May 2023 Everyone loves a benchmark, so we scoured the internet (and chatted to some AI) to find NPS scores for banks across the world to use as yardsticks... 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