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CX is Local, Here’s why that matters.

You fixed the issue. You answered the call. You followed the process. But if the customer still walks away thinking,...
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7 Reasons to Add Telephonic Interviews into Your CX Programme.

In customer experience today, “listening” has become synonymous with “measuring.” We gather feedback at breakneck...
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The Cost of Poor Feedback Management: Why VOC Matters

Effective feedback management is the cornerstone of exceptional customer experience (CX). When businesses neglect...
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What the Easter Bunny Can Teach Us About Customer Experience

When you think about great customer experience (CX), the Easter Bunny probably isn’t the first expert that comes to...